Client Services

Many of us have seen MasterCard’s TV commercial where various scenarios show a cost—until you get to the emotional heartstring tug that is “priceless.” In the veterinary industry, we like…

If a client comes to you and says they are planning to travel out of the country with their pet, are you confident that you can provide them with the…

Pets have a tremendous impact on people’s lives. One way that pets affect clients’ lives is by providing unconditional love. It is essential to retain veterinary clients in this increasingly…

From the perspective of a certified animal behavior consultant, if I had the power to do so, I would ban retractable leashes.  Of course, some veterinary clinics offer dog training…

The good news is that our industry is booming right now—pet–focused businesses hit nearly 70 billion dollars in revenue last year, with pet veterinary services claiming $13.5 billion of that.…

So, you’re not getting any online reviews, and what little feedback you have received hasn’t really helped at all. Despite all of your social media posts, you’re just not getting…

Telemedicine is not new to the medical field; human medical doctors have been using this platform for many years.  The initial hurdle was to overcome state and federal laws requiring…

Social media can make or break your practice. If you do it right, you can brand your practice as a company your customers want to do business with. Learn more…

As I celebrate my 42nd birthday this week, I am forced to acknowledge that my first years out in practice were nearly two decades ago, and new team members at…

“Hire for attitude, train for skill,” is a philosophy of many customer-focused organizations, such as Southwest Airlines and Doubletree Hotels. However, too many organizations don’t provide the structure or effective…

We all know it…the sinking feeling we get when we see the alert, a single star and a nasty diatribe about how awful you are. Rejection leads your brain through…

Let’s face it.  Nobody goes into veterinary practice to become a great marketer. Very few even think about how to market what they do, or realize how much their success…